Welcome to the 10th edition of The Netsize Guide, the comprehensive work of reference on the state of mobile technology and its impact on business and society.
This unique book brings you 220 pages packed with thought leadership material, in-depth market analysis, interviews with industry leaders and case studies as well as a wealth of mobile telecommunications data. It makes it a great resource for benchmarking, planning mobile services and staying up to date with mobile trends.
About the book
This year we explore three key themes that drive the future of mobile: Transaction, Transformation and Trust.
Transaction - How we've come to rely on mobile devices for commerce from researching products to making purchases.
Transformation - How mobile devices are increasingly driving content, communications and connectivity.
Trust - How we now require simple, transparent services and devices we can trust.
The Netsize Guide by Gemalto features:
14 interviews with industry senior executives at leading companies including; ARM, Atlas Premium Brands, BNP Paribas, CMO Council, The Coca-Cola Company, Gameloft, GlobalPlatform, Informa Telecom & Media, Millennial Media, SingTel, Texas Instruments, Trusted Logic and Yahoo!.
Mobile telecommunications market data, app and mobile device usage (including tablets and smartphones) and social media statistics covering 41 countries, from Informa Telecom & Media, comScore and SocialBakers.
A wealth of companion links to online reports, research and market analysis.
Get your Netsize Guide here
About MobileGroove
MobileGroove is a top 50 influential technology site providing analysis and commentary on all things mobile. In addition to delivering expert editorial content, MobileGroove also produces and promotes custom research and knowledge resources for the global mobile industry. Peggy Anne Salz, chief analyst and founder of MobileGroove, is an authority on mobile search and content discovery technologies. Her most recent series of mobile advertising and analytics white papers has earned her a reputation as a leading mobile advertising expert.
Visit MobileGroove to follow industry developments or pitch your idea for a guest column and be heard by 20,000+ mobile professionals and practitioners.
Netsize, a Gemalto company, is a leading mobile communications and commerce enabler.
Netsize supports companies looking to develop services on mobile & handheld devices through its unique ability to provide an end-to-end integrated solution with international coverage.
Netsize develops products that help you make the most of the mobile channel enable you to strengthen customer relationships, innovate business processes and increase services and content revenues.
