

When brands go mobile to ... drive sales in stores
Customer: Etam
Country: France
Industry: Clothes Retailer
Objective:
Increase in-store sales using mobile vouchers during promotional periods
Maximising the synergies between different channels (i.e. emails/SMS etc)
Target:
Clients possessing loyalty cards
Service:
50% of targets receive an m-voucher via SMS
50% of targets receive a voucher via post + an SMS reminder (4 days before the offer is over)
Netsize Solution:
Direct Marketing Platform
